Units 1 & 2 Media

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Units 1 & 2 Media

TERTIARY & CAREER PATHWAYS: 

Actor, Director, Media Communicaitons Officer, Public Relations Officer, Video Producer, Digital Communicaiton strategist, Movie Critic, TV or Radio Broadcast Presenter, Location Manager, Marketer, Social Media Manager, Digital Editor, Digital Media Creator, Media Producer, Content Wrriter, Journalist.

 

Students develop skills in practical video production, from script-writing through to shooting and editing.  They engage in film and television analysis, develop critical arguments around complex new media issues of our time, and acquire an in-depth knowledge of the media industry.  The study is a foundation for the film, television, journalism, marketing and advertising, gaming and interactive media, communication and writing, graphic and communication design, photography and animation.

 

UNIT 1 - Media forms, representations and Australian stories

In this unit students develop an understanding of audiences and the core concepts underpinning the construction of representations and meaning in different media forms, such as film, television, and advertising. They explore media codes and conventions and the construction of meaning in media products. Students analyse how representations, narrative and media codes and conventions contribute to the construction of the media realities audiences engage with and read. Students gain an understanding of audiences as producers and consumers of media products. Through analysing the structure of narratives, students consider the impact of media creators and institutions on production. They develop research skills to investigate and analyse selected narratives focusing on the influence of media professionals on production genre and style. Students develop an understanding of the features of Australian fictional and non-fictional narratives in different media forms. 

 

Learning Activities:

Productions:

  • Print Advertsiement
  • Movie Trailer
  • Radio Commercial

Investigation and analysis:

  • Representation of Australians on screen
  • Australian stories on screen
  • The Australian Film Industry

 
Key Skills Achieved:

  • Ability to critically analyse the media productions, representations and Australian Stories.
  • Folio development, including script-writing, storyboard drawing, production design.
  • techniques in filmmaking, and digital video editing.

 

Assessment:

  • Media Analysis Coursework 30%
  • Media Production Coursework 50%
  • End of Semester Examination 20%

 

UNIT 2 - Narrative across media forms

In this unit students further develop an understanding of the concept of narrative in media products and forms in different contexts. Narratives in both traditional and newer forms include film, television, sound, news, print, photography, games, and interactive digital forms. Students analyse the influence of developments in media technologies on individuals and society, examining in a range of media forms the effects of media convergence and hybridisation on the design, production and distribution of narratives in the media and audience engagement, consumption and reception. Students undertake production activities to design and create narratives that demonstrate an awareness of the structures and media codes and conventions appropriate to corresponding media forms. 

 

Learning Activities:

  • A Collaborative film project.
  • Analysis of narrative, style and genre in Media products overtime.
  • The production of a documentary on changes in  media technologies and their influence on society

 

Key Skills Achieved:

  • To collaborate with others to work through the stages of media Production to produce a film.
  • Practical and theoretical knowledge of the stages of media production and the roles involved.  
  • Ability to analyse Narrative, style and genre.

 

Assessment:

  • Media Analysis Coursework 30%
  • Media Production Coursework 50%
  • End of Semester Examination 20%

Prerequisites:

N/A

Recommendations:

It is recommended that the student have Visual Art subject experience from previous years.